This morning, Claude and I went to a breakfast mini-conference hosted by the AMM-PCM (the Association marketing de Montréal) at the HEC: Les blogues d’entreprise en 3 temps. The conference was very well put together and considered three themes: business transparency, blogs and authenticity, and the risks associated with employee blogging.
Sometimes events like these in Montreal are entirely populated by established experts, but it was very nice to see that this one included a mix of experts and people who wanted to learn more about blogging and the enterprise. Even better was the fact that the meeting was very much focused around discussions that were animated by the presenters (i.e., not a lecture).
Congrats to Muriel Ide for putting on a great event and to Martin Ouellette, Mario Asselin and Isabelle Poirier (among others) for some particularly good interventions in the discussion this morning.