One thing we can learn from even a casual inspection of the science of networks is the limits of our everyday understanding of people. For example, consider how much time and energy social metrics companies are spending convincing us that they can find those with the highest levels of influence (‘influencers’) relative to a market
Nexalogy Environics makes SxSW Interactive debut
March 9, 2012 – 3:11 pm
Nexalogy is pleased to be making its debut appearance at the South by Southwest Interactive conference in Austin, Texas. We have an exciting slate of activities planned for the South by Southwest weekend. Partnered with North of 41, Nexalogy CEO Claude Theoret will be presenting alongside SoKap on Friday, March 9 during a presentation on
Social Discovery and The Power Of Weak Ties
March 7, 2012 – 9:59 am
The rise of smartphones and other web-capable mobile devices has changed that way that we wander around. Yes, the use of gps-enabled mapping applications — Google Maps, and its competitors — have completely transformed the way that we negotiate our surroundings spatially. And the integration of gps-based search and direction-finding has been revolutionary. It has
When tech intelligence exceeds collective wisdom
February 24, 2012 – 11:22 am
At the height of the Cold War, I was a 15-year-old farm boy and I was half convinced that we were heading for a scenario straight out of “The Day After” or, at best, a “Red Dawn”. The Russians were kicking our ass at hockey and, according to my back-of-the-envelope calculations, our farm was in
What Makes The Most Creative Teams?
February 17, 2012 – 7:00 am
Creativity is one of the central themes of modern business thinking, and those companies that can consistently tap into a creative mother lode — think Job’s Apple, or Branson’s Virgin — become world-beaters while their competitors shrink. One theory is that the geniuses at the top of these creative dynasties — Steve Jobs, for example
Come meet the team today at Webcom!
November 16, 2011 – 11:39 am
The Nexalogy team is at Webcom today so please make sure to drop by and check out our booth in the lobby. You can’t miss us! We’ve got two microsites going for this event. One for the event as a whole – check out the #webcom microsite here! The other one is for the Open
Claude’s Interview with Radio-Canada
August 18, 2010 – 10:12 am
Yesterday, Nathalie Babin-Gagnon conducted a radio interview with Claude on French CBC’s Classe économique, a show hosted by Sébastien Bernatchez. The topic discussed was a hot one: social media. Right off the bat, it was affirmed that companies must develop a social media strategy, for social media is a cheap way for companies to communicate
