Yesterday our friends at Piehead (a really great agency in New Hampshire) published a new blog post based on an interview with Claude: The Astronomical Impact of Social Media Analysis. The post was written by Piehead’s marketing intern, Chris Firger, who also happens to be a student at McGill here in Montreal – we’re looking
More on monitoring compared with intelligence
April 5, 2010 – 2:49 pm
Jason Falls wrote an important blog post the other day, Where Social Media Monitoring Services Fail. The one quibble I have with his post – and it’s big enough to deserve its own post here – is that he assumes that the “intelligence” part is something the client has to do themselves. He writes, “…they [monitoring
The difference between monitoring and analysis
April 4, 2010 – 2:48 pm
On Friday, influential social media analyst Jason Falls wrote a provocative blog post on Social Media Explorer called Where Social Media Monitoring Services Fail that really got to the heart of the value we provide our clients at Nexalogy Environics. He wrote that although monitoring services do an adequate job, “…none of them do what you
Deepening the analysis of influence on Twitter
September 14, 2009 – 2:30 pm
At the beginning of this month, a group called the Web Ecology Project published a very interesting report called The Influentials that proposes a far more advanced approach than we’ve seen to date. Frankly it’s not a moment too soon – although the ecology that has built up around Twitter is pretty massive and loads
Sentiment mining: new term, new field. A new web?
August 24, 2009 – 2:29 pm
I read and excellent article in the NYT technology section today and came across a term that hits home: sentiment mining. A long time ago we posted about “We feel fine” and since then, it seems that sentiment mining has gone from an interesting art project to a money-making technology. In the article, the founders
Social Network Analysis: from disillusionment to enlightenment
August 12, 2009 – 2:21 pm
While reading Claude Malaison’s blog, I came across Gartner‘s latest Hype Cycle graph. While Claude’s analysis mainly concentrated on the peak position of cloud computing and the eminent decline of the microblogging (sorry for those of you who can’t read in French) hype, my eye was drawn to the more mature technologies. I was encouraged
Newspapers and democracy and Iran
June 17, 2009 – 2:15 pm
John Ibbitson wrote an interesting article today titled ‘How does U.S. democracy survive without its newspapers? ‘. Funny really, because most people in my social network today are posting and tweeting about almost the very opposite question: how blogs are an essential tool for democracy in Iran. Well, not that funny, because after painting a
Radian6 in the Globe today
September 23, 2008 – 12:12 pm
There’s a great article in the Globe today about Radian6: Starting at the top. Radian6 is a Fredericton NB startup that provides advanced blog monitoring services. Nexalogy uses other data sources to do our primary analysis work, but Radian6 is a very nice compliment to what we do, and we’re happy to be able to use such
Major Bugs in Google Blog Search
August 14, 2008 – 10:51 am
Last month I was working with Zach Devereaux (you can read some of his academic work with the team at Ryerson’s Infoscape Media Lab on the blogosphere surounding the liberal leadership race), who pointed out an excellent blog post from the Oxford Internet Institute that characterises some of the problems we here at Exvisu have come across
The “reach” question
May 20, 2008 – 10:45 am
One of the key questions we get when we present our services to potential clients is, “how many people really blog, though?” and, “Do people – ‘real’ people – really pay attention to blogs?” At Nexalogy we don’t make quantitative claims about the extent to which the blogosphere is representative – in our work, this
