Today at Mashable, Jim Toobin (who is the president of Ignite Social Media) wrote a fantastic post about the future of our field: Why Social Media Monitoring Tools Are About to Get Smarter.
He mentions both cluster analysis and semantic analysis as avenues for future development and accurately describes some of the challenges that go along
Mashable’s accurate crystal ball
August 20, 2010 – 5:06 pm
Piehead’s interview with Claude
June 22, 2010 – 3:31 pm
Yesterday our friends at Piehead (a really great agency in New Hampshire) published a new blog post based on an interview with Claude: The Astronomical Impact of Social Media Analysis. The post was written by Piehead’s marketing intern, Chris Firger, who also happens to be a student at McGill here in Montreal – we’re looking
More on monitoring compared with intelligence
April 5, 2010 – 2:49 pm
Jason Falls wrote an important blog post the other day, Where Social Media Monitoring Services Fail. The one quibble I have with his post – and it’s big enough to deserve its own post here – is that he assumes that the “intelligence” part is something the client has to do themselves. He writes, “…they [monitoring
The difference between monitoring and analysis
April 4, 2010 – 2:48 pm
On Friday, influential social media analyst Jason Falls wrote a provocative blog post on Social Media Explorer called Where Social Media Monitoring Services Fail that really got to the heart of the value we provide our clients at Nexalogy Environics.
He wrote that although monitoring services do an adequate job, “…none of them do what you want
Michael at Ignite Montréal
March 19, 2010 – 2:45 pm
Earlier in March I was fortunate to be invited to present at Ignite Montréal. I gave a short talk called, “Counting is not analysis; Plus: how I fell in love with the long tail.” which is now online.
Apple’s iPad Launch and Twitter
February 3, 2010 – 2:39 pm
An analysis of the reactions in Twitter to the launch of the Apple iPad.
Announcing… Nexalogy Environics!
January 18, 2010 – 2:39 pm
We’re very pleased to announce that as of today, Exvisu Canada has become Nexalogy Environics.
We’ve joined the Environics family of companies, and will be working alongside Environics Communications Inc. and Environics Research Group to continue to strengthen our efforts to define the gold standard in social media analysis and bring this approach to a wider audience.
We’re also very
The International Centre for Business Innovation & Sustainability
September 22, 2009 – 2:33 pm
Ron Nielsen, a long-time, partner, advisor and friend of Exvisu’s, has just launched a new website for his very interesting new initiative, the International Centre for Business Innovation & Sustainability.
ICBIS is all about ensuring that sustainability decisions are made at the core of corporate decisionmaking. As Ron describes it ICBIS is, “a collaborative, learning, not-for-profit
Deepening the analysis of influence on Twitter
September 14, 2009 – 2:30 pm
At the beginning of this month, a group called the Web Ecology Project published a very interesting report called The Influentials that proposes a far more advanced approach than we’ve seen to date. Frankly it’s not a moment too soon – although the ecology that has built up around Twitter is pretty massive and loads
Claude in Hour Magazine!
August 21, 2009 – 2:27 pm
It’s always nice to get noticed in your local community; we were really happy to see Hour Magazine’s writeup on Claude in their Hot Shots feature this week.